Lori S.

Employment Objective To have the opportunity to work with a company that will enable me to further develop my writing skills and experience, while at the same time working with others to exceed customer/audience expectations by using a collaborative communications strategy that makes waves in the industry. I am extremely goal oriented and to use the cliché for lack of a better explanation, always "go the extra mile". I'm a happy workaholic. Employment History ShopXML Telecommute Copywriter (2002- Present) · Created product descriptions for hundreds of jewelry items for online catalog · Used persuasive sales techniques to help market products in the internet market environment Roxy Boston/Universal Promotions Boston, MA Event Coordinator (2002- Present) · Plan and execute events from start to finish for 50 to 3000 people encompassing 14 venues. Examples include concerts, fashion shows, corporate functions, college parties, boxing, wrestling, weddings and bar mitzvahs · Played lead role in the restructuring of the events planning department by developing and writing marketing and public relations material designed to retain and obtain clients · Client list includes: Best of Boston magazine, JP Morgan and Putnam Investments, George Clinton, Jason Mraz, the New England Patriots and Harvard University Elder Wisdom Circle Boston, MA Freelance Marketing, Advertising, Public Relations Agent (2004) · Develop and execute full campaigns to increase name recognition and web traffic · Resulted in 900% increase in weekly web traffic in just 3 months time · Gained press coverage in over 74 U.S. magazines and newspapers · Authored 6 feature stories for publications under the Elder Wisdom Circle umbrella Total Family Foot Care Boston, MA Freelance Marketing, Advertising, Public Relations Agent (2003) · Restructured organization’s management and utilized marketing, advertising and public relations skills to increase patient population in specific target demographics · Developed programs to foster more collaborative relationships among employees, management and patients resulting in greater employee job satisfaction and increased patient load and quality of care · Designed and constructed company website · Ghost writer on 2 articles resulting in increased patient load Various Clients Boston, MA Freelance Promoter (2000-Present) · Used the internet, phone, and direct mail avenues to increase event recognition and increase event attendance and participation · Client list includes: Animal Planet (Steve Irwin - the Crocodile Hunter), K4 Productions (NEXT American Idol), MTV The Real World cast parties and Boston Works Computer Experience Proficient in the use of Microsoft Office Suite, Adobe Photoshop, Adobe Illustrator Advanced internet navigation and research skills, 60 wpm type speed Education Emerson College, Boston, Ma 1999 - 2002 B.S.S. Marketing, Advertising & Public Relations Manatee Community College, Bradenton, FL 1997 - 1999 A.A. Journalism and Photography Activities Emerson College Emcom Account Executive · Directed and worked on Public Relations, Advertising and Marketing campaigns for “real life” clients as part of Emerson College’s student run Advertising and Marketing agency Manatee Community College · Writer, editor, and photographer for “The Lance”, Manatee College’s student run newspaper