(I only have 1500 characters, so can't go into as much detail as I'd like...)
Selling pets via classified ads, you control 3 things:
1. The image/video(s) you use
2. The copy
3. The 'offer'
We want to use these 3 areas to build desire, get them to imagine owning the pet...and to de-commoditize the pets you sell (because as a commodity the only distinguishing feature between the pets you sell and someone else sells is price).
I'm a copywriter, marketer and CRO and up until two weeks ago (when I bought a 10 week old pup via an online classified ad) I WAS the target market.
I read hundreds of classifieds, spoke to dozens of breeders/sellers, watched Youtube videos, read forums, spoke to pet shop owners, vets, and even contacted the Kennel Club for advice.
In copywriting terms I 'know the conversation going on in the head' of the prospects.
I know the objections that need to be handled, how to make a prospect sit up and take notice of your ads, what info a buyer wants to know, and why the deal could fall through after someone answers your ad
...when we work together I'll also be able to tell you the reason why it took me MONTHS to buy a puppy, and what the seller I bought from did that made me buy a different breed than I was originally interested in, while spending more money than I intended to.
Interested?
Send me a message and we can start working on this project asap.