A company is looking at the potential entry into the home loan brokerage market in Australia.
As part of the entry we need to compile research that provides us a comprehensive understanding of:
* the market place,
*competitors (review of financial reports, volumes, trends if publicly listed otherwise if private whatever can be identified online, ownership structures),
*macro and micro trends in the market (home loans)
*potential commissions and partnerships (must be disclosed so please research thoroughly),
*along with industry data on lead acquisition channels,
*estimated costs per lead for home loan enquirers,
*estimated lifetime value of customers for brokerages
*latest industry information from news sites.
The researcher will be required to compile all this information after thorough research and investigation and if necessary making calls.
High level of focus will need to be placed on major competitors (top 5).
All research, websites, news articles and financial reports will need to be referenced and saved into Online Folders.
The researcher will need to have had experience in the home loan brokerage in Australia preferably, or alternatively know where to access all relevant information.
Sample of research will be required as part of shortlisting process.