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Select 5 advertisements from a magazine or watch 5 television advertisements.

Select 5 advertisements from a magazine or watch 5 television advertisements. Write a two-page paper and identify the message strategy, appeal, and executional framework each uses. Did the creative select the right combination for the advertisement? What other message strategies or executional frameworks could have been used.

Make sure to include the product that is advertised either in the magazine or in the television advertisement. Follow the APA format including using the Times New Roman Font size 12, double-spaced, and use one additional source other than your textbook for the paper. Make sure to use in-text citations throughout.

Competenze: Pubblicità, Marketing

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