Product photographer job descriptionlavori

As the brainchild of a new skin care product line, I'm targeting excellent designers to construct an advertising poster that will capture wide attention. The design must artistically promote our brand's aesthetic and functionality. What the project entails: - Attention grabbing and stylish portrayal of our product - Portrayal of the skin care line as unique and elite - Encouragement for viewer engagement and brand interest The ideal candidate for this project should possess: - Strong graphic design skills - Proficiency in popular design software - Prior experience in designing for fashion or beauty industry - Ability to distinctively communicate brand identity visually - Exceptional creativity and innovation

Please start your bid with your charges for 10,000 words. For my diverse product line - Electronics, Fashion, and Home and Kitchen items - I need a few skilled writers adept at crafting engaging, informative, and straight-to-the-point descriptions. These will cater to a mixed audience of both consumers and retailers. Therefore, a balanced tone that informs and appeals to both segments is crucial. Preferred Skills: * Expertise in writing product descriptions across various genres. * Proficiency in adapting writing style to cater to diverse audiences. * Ability to write in an 'Informative and Direct' tone. * Understanding of marketing strategies and how to tailor content to consumers and retailers. * Knowledge of Electronics, Fashion, and Home and Kitchen industrie...

As a technical provider in the field of gate technology, I am in need of specialized content for my website. The main focus is on product descriptions and the service we offer. Desired skills and experience: - Skilled in technical writing - Experience in product description writing - Knowledge of gate technology is a plus. Project Scope: - Content includes creating detailed descriptions of our products, highlighting features and benefits. - Writing about our services, with an emphasis on detailing customer benefits. Project Style: - The content needs to be professional and formal. The tone should match the professionalism of our business and service. Please make sure to showcase past work in similar fields when submitting your bid.

...concept for packaging of my electronic products. Key elements to include: - The Company logo - The product image - An environmental-friendly seal The successful candidate should have a deep understanding and experience in creating engaging package designs for electronics that align with a futuristic aesthetic. Strong skills in product photography, branding, and environmental seal incorporation would be advantageous. The goal is to develop a retail package design that effectively communicates the technology and environmental consciousness of our brand while visually attracting customers. i have uploaded the logo and i want to put display stands in shop where they can buy the product, please something nice that if a customers sees it it would like to b...

I am seeking a proficient software developer to create custom software for sending bulk emails. This software should be designed in a way that allows...be capable of handling large volumes of emails on a potentially daily basis. Ideal Skills and Experience: - Experience in email systems and bulk emailing software development - Knowledge of networking, specifically IP addressing - Familiar with port number 25 - Strong understanding of software security measures - Excellent problem-solving abilities Applications should include: - A detailed description of past experience and work - A comprehensive project proposal detailing how you will tackle this task. Please feel comfortable to ask any questions to clarify the project requirements. I highly prioritize clear and efficient comm...

I'm in need of a professional who can design and build an eCommerce website for my furniture retail business. It is important that the final product is not only user-friendly but also attractive. Main Features Needed: - Product Catalog: The website should be capable of displaying 50-100 products at any given time. Each product will need a description, price, and photo section. - Shopping Cart: A secure, seamless shopping cart function is crucial for easy purchase and checkout of chosen items. - Customer Reviews: It is important to have an area where customers can leave reviews on each product for others to read. Ideal Skills and Experience: - Strong understanding and experience in eCommerce website design and management. - Proven track record of ...

Job Posting: Instagram & Email Response Manager (Norwegian Language Required) Scope: Long-Term Engagement Headline: Join Our Team as a Social Media and Email Response Specialist! Category: Virtual Assistance & Lead Generation Location: Norway (Must be fluent in Norwegian) Job Description: We are a rapidly expanding marketing agency in search of a dedicated Virtual Assistant to manage both our Instagram responses and email correspondences. This role offers significant opportunities for advancement and long-term collaboration for those who are diligent, efficient, and display a strong work ethic. As part of our team, your main duties will include managing inbound and outbound messages on Instagram and handling email queries. Your goal will be to set appoin...

I'm in need of an experienced and highly creative print designer to help create the product label for a food packaging. The design must be compelling, invoke appetite, create a sense of brand reliability and remain appealing to our target demographic. The ideal candidate should possess the following: - Proven experience in print design, specifically product labels - Ability to design unique and creative labels that stand out - Familiarity with the food industry trends and designing for food packaging - Attention to detail and ability to adhere to brand guidelines. The goal is to make our food product visually appealing and effectively communicate our brand's vision through graphic design. Understanding the nuances of designing for food products is a requir...

I am looking for a qualified professional to apply for Software Developer roles on my behalf in the IT industry. I am seeking a full-time, administrati... I am seeking a full-time, administrative position. The ideal service provider should: - Have experience in human resources or recruitment, specifically within the IT sector. - Understand the qualifications and skills required for a software developer job. - Be committed, taking the initiative to find the best-suited job listings and showcasing my qualifications effectively. Tasks include: - Applying for jobs on my behalf. - Focusing applications on administrative Software Developer roles within the IT industry. Your experience in job hunting or recruitment and familiarity with the Software development industry w...

Title: Java Developer for LIS Integration (Scrum/Agile) Location: Remote Job Type: Freelance/Contract About Us: We are a healthcare software company, specializing in Laboratory Information Systems (LIS) and Electronic Health Records (EHR) integration, committed to improving diagnostics, patient care, and data efficiency. Our development process is grounded in Scrum methodology, ensuring flexibility, rapid delivery, and continuous improvement. Job Description: We seek a Java Developer experienced in ASTM E1381-02 / CLSI LIS1, ASTM E1394-97 / CLSI LIS2, and HL7 standards for upgrading our LIS integration engine. This role requires a commitment to Scrum values and practices, enhancing data transfer between lab instruments, LIS, and EHR systems. Responsibilities: Upgr...

...have been the worst affected and require dedicated attention. Key tasks for this job: - Pinpoint the sources of the high RAM usage in the project - Fix these memory leaks, with a particular focus on the user interface components and data processing modules Ideal skills for this job include: - Proficiency in Angular 15 - Extensive understanding of memory management in software applications - Solid understanding of user interface components and data processing modules - Proven track record of solving similar issues effectively. DO NOT SEND PROPOSAL IF YOU WILL NOT BE ABLE TO WORK WITH US DO NOT SEND PROPOSAL IF YOU NOT AGREE WITH THE FIXED PRICE DO NOT SEND PLACEHOLDER PROPOSAL, READ CAREFULLY THE DESCRIPTION BEFORE MAKE A PROPOSAL OTHERWISE THE PROPOSAL WILL B...

...flyer for a product introduction. The proposed design should be attention-grabbing, reflecting the upbeat nature of our brand, while efficiently communicating necessary details to potential clients. Key project requirements: - Design a catchy, vibrant flyer integrating product specifications, company logo, and contact information. - Use of elements to make the advertisement visually engaging, while ensuring it maintains a balanced composition. Ideal Freelancer Profile: - Strong graphic design skills, adept in creating bold and colorful designs. - Experience in advertising, understanding the nuances of effectively introducing new products or services. - Proficiency in design software (Adobe Illustrator, Photoshop). - Attention to detail, ensuring all necessary details ...

Title: Backend Developer (GoLang & PostgreSQL) for Custom Software Solutions Location: Remote Job Type: Freelance/Contract About Us We are a bespoke software development company, creating custom solutions that drive innovation across various sectors, including healthcare, transportation, finance, and more. Our approach integrates the Scrum methodology, fostering an environment of collaboration, agility, and continuous improvement. Specializing in developing REST APIs in GoLang and managing PostgreSQL databases, we deliver high-quality, tailored software applications that meet our clients' unique challenges and objectives. Job Description We're looking for a Backend Developer proficient in GoLang and PostgreSQL and experienced in Scrum, to join our tea...

Job Description: We are seeking an experienced and dynamic Excel Data Management Coach to provide live coaching to our team. The ideal candidate should be proficient in all aspects of Excel, from basic functionality to advanced data management, and be capable of delivering engaging and informative sessions in Malay. Our goal is to significantly enhance our team's Excel skills for improved data management and analysis within our projects. Responsibilities: - Conduct live coaching sessions in Malay for a group of employees at times agreed upon with the team. - Provide a comprehensive syllabus or course outline that covers all aspects of Excel data management, -from introductory concepts to advanced techniques. - Ensure the course material is engaging, up-to-date, and rele...

Note: Please read whole description before applying. I am in search of a talented scriptwriter with a love for and knowledge of romance anime. The aim of this project is to create captivating recaps based on a list of specific anime series, summarizing key plot developments, romantic arcs, and pivotal moments. And add some humour to it. There are usually 12-13 episode in every anime. We need recap of it in about 8k words. - Create recaps for a provided list of romance anime - Focus each recap around major plot points - Both inform and entertain the audience with your writing Required Skills and Experience: - Strong written communication skills - able to write engagingly while conveying necessary information accurately. - Experience or knowledge of romance anime is essential. The m...

I'm seeking a skilled packaging designer who specializes in clean, minimalist aesthetics. The service required pertains specifically to food product packaging. Key responsibilities will include: - Creating an attractive, simple, and unique product packaging concept for a food item - Leveraging their expertise in the psychology of color, material, and design shape to capture the essence of the brand and product, while ensuring it stands out on the shelves Ideal talents for this project: - Proven experience in food product packaging design - Expertise in achieving a minimal and clean aesthetic - A keen aesthetic eye twinned with an inventive mind - Knowledge of industry-leading packaging technology and trends. This project represents an opportunity to ...

I am about to launch a new product and I need a talented freelancer with proficient photoshop skills to assist me in showcasing all the available colours in a collection of images and videos. You will need to: - Photoshop a total of approximately 200+ images to match the specified CMYK & RGB shades that I will provide. - Photoshop my product from CAD to real image. - Explore the possibility of enhancing some videos in the aforementioned colour shades too. - Artists and editors with a firm understanding of CMYK and RGB color modes are preferred, as the images and videos need to be edited in both. - Ideally, possess a keen attention to detail, an eye for aesthetics, and the ability to achieve consistency across all visuals. Looking forward to seeing your bids for this exc...

<Overview> Please collect product information on vehicles or service information that have or will have technologies described in the “Technology Description” section below. <Technology Description> This technology is to avoid a collision between a pedestrian and a vehicle, by issuing an alert to the driver of the vehicle or by applying a brake to the vehicle. A collision avoidance system on the vehicle needs to determine whether the vehicle is likely to collide with an object. In order to determine whether the vehicle is likely to collide with an object, the system predicts a predicted track of the vehicle (i.e., vehicle predicted track) and a predicted track of the object (i.e., target object predicted track), both for a period of time f...

We need an online Virtual assistant to help us with our company tasks such as social media posts, research data entry etc... The tasks are very simple, however, this will be ongoing, daily work for the foreseeable future. Must be reliable and consistent in order to be successful in this role.

I am in need of an expert with extensive knowledge in BigCommerce platform to help me build a store, based on an existing one that uses another CMS. It will use the images, colors and layout of the original site. The new site will only be a demo to showcase to the owners of the original site so they can see what can be achieved with another CMS...to showcase to the owners of the original site so they can see what can be achieved with another CMS, so it will not be functional and payment options will be available only in sandbox mode. I don't have the source files of the original website, but it's online for you to visit as a regular user. The original website is robust and has thousands of products, but I would give you their title, description, image, etc. in a single fil...

**Description:** I’m seeking a highly organized and experienced freelancer with expertise in Notion to structure my workspace for optimal productivity and clarity. The ideal candidate will have a proven track record of setting up Notion for content management, task tracking, and project planning. **Requirements:** - Proven experience with Notion workspace setup and management - Strong understanding of content planning and project management - Ability to create a cohesive structure with consistent statuses across boards - Excellent communication skills and attention to detail **Scope of Work:** 1. **Content Backlog**: - Develop a database for content ideation, planning, and tracking. - Must include properties such as title, status, category, publish link & date 2....

Using the pictures attached, please turn this design into a pyQT5 python script, nothing else is required. The picture in the background, is also attached below. Please make sure it matches the design perfectly. Use clean code, and keep style sheet seperate to the widgets however they should still be in the same python file. To make sure you read the job description please mention 'XBOT' in your application Thanks

I am looking for a skilled designer to make significant changes to our existing packing slip layout in shopify template.. Required modifications include: • Changing the Layout/Design: The new design should feature only the order number, customer name, date, and item description. No images should be present. • Adding/Removing Fields: I'd like to remove the company logo and billing address from the existing format.

I am looking for a skilled designer to make significant changes to our existing packing slip layout in shopify template.. Required modifications include: • Changing the Layout/Design: The new design should feature only the order number, customer name, date, and item description. No images should be present. • Adding/Removing Fields: I'd like to remove the company logo and billing address from the existing format.

I need to have the ability to modify long and short descriptions from EITHER the quick view or through screen options for my WooCommerce products. Please see attached image for clarification.

I'm relatively new in the field of home audio recording and need some guidance on setting up Audacity for music recording. Ideal Skills and Experie...Ideal Skills and Experience: - Sound engineering or audio production background. - Extensive experience in the use of Audacity for music recording. - Capacity to help me troubleshoot any issues I might experience with my current setup, such as no sound or poor sound quality, and possibly connectivity issues. - Ability to explain the setup in simple terms and provide step by step instructions. Job Description: - Guide me in setting up Audacity for recording. - Offer solutions for improving poor sound quality. - Advise on troubleshooting common recording issues. - Share tips on how to achieve optimal recording quality with...

I'm seeking a seasoned Facebook marketer capable of propelling our product sales. Our campaign is specifically targeted towards individuals aged 25-44. Your responsibilities will include: - Creating captivating content to increase product awareness and sales - Implementing strategic ad placement for our target demographic - Tracking alterations to ad efficiency and website traffic It is crucial that you possess a comprehensive understanding of Facebook's ads manager and demographic-focused marketing. Proven experience in pushing product sales through Facebook marketing will significantly improve your success rate on this project.

I'm looking for a talented photographer with a keen eye for cityscapes and an understanding of HDR (High Dynamic Range) photography. I'm interested in capturing unique views of the city in strikingly vivid, high contrast detail that only HDR can deliver. Key requisites for the project include: - Proficiency in HDR photography: Understanding of bracketing and other HDR techniques is crucial. - Knowledge of cityscape photography: Experience in capturing urban landscapes under varying light conditions. - Ability to travel around the city: Access to multiple cityscape locations for diverse shots. These photographs are for my personal use, hence creativity and personal touch is highly valued. Previous experience in similar projects would be a bonus. Overall, I am looking fo...

I'm looking for a skilled video editor and producer who can create an exceptional less-than-a-minute commercial video to highlight a new product. I have already developed the script, which will be supplied for your guidance. To ensure the commercial video clearly and attractively promotes our product, you should possess: - Excellent video editing skills, necessary for crafting a fine-tuned, engaging video of high production quality. - Previous experience in commercial videography, particularly for product promotion. - A keen eye for detail to capture the essence of our product. The final video should be sleek, engaging, and designed to capture our audience's attention within the first few seconds. We look forward to cooperating with someone who c...

...videos will be reposted across various social media platforms, so we need someone with a keen eye for trends and the viral potential of content. Key Responsibilities: - Video Sourcing: Find viral videos that are engaging and have the potential to perform well on social media. - Excel Management: You'll be provided with an Excel file to fill out for each video, including the title, a brief description, and the URL of the video. - Video Requirements: Videos should be compatible with "Shorts" formats – this means they need to be less than 1 minute long and in a 9:16 format. Additional Instructions: - Content Variety: We're looking for videos across various genres – be it humor, inspirational, DIY, or anything that has the potential to catch on fir...

Hi, I am finishing up a health gadget called Travlab Pen. I am working on 1 of sever...Travlab Pen. I am working on 1 of several short videos to be used for a crowdfunding campaign, Youtube short and Facebook campaigns as well. I am looking for an experienced videos and AI pro to produce a commercial video featuring my target audience and promoting the health gadget to my audience. I have digital pictures of the product, I can send later, but do not have the actual finished product on hand. I want the commercial video to - brand and - Position the product for my audience. Our theme colors are black and gold I want to target - female and males that are 40 + years and up that are - health-conscious - Outgoing - Self-actualized, - Classy, and - Wealthy I want t...

Task Description: As discussed, the task involves building a simple web page with grid-formatted data. The technology stack for this project is as follows: Frontend: Framework: React Markup Language: HTML Styling Language: CSS Backend: Framework: Node.js Database: MySQL The web page should consist of three pages, all linked and accessible by clicking on the grid. Below are the details for each page: Page 1: Store level Monthly Sales Sum Display monthly sales sum where stores are in the rows and months are in the columns. Page 2: Store-wise Highest Hierarchy2_id Product Sales Display product sales for each store based on the highest hierarchy2_id. Page 3: Store-Hierarchy Matrix Display counts of products sold with stores in rows and hierarchy levels in columns. A...

I'm looking for a skilled product developer to design a product aimed at improving efficiency through daily routine simplification for a broad consumer audience. The ideal candidate will possess: - Strong background in product development and user-centered design - Experience creating products for a wide-ranging audience - In-depth understanding of how to streamline daily operations through efficient product solutions The key goal of this project is to: - Create a product that simplifies daily routines, leading to increased efficiency for users. Proposed functionalities or features of the product should target: - Reduction of time-consuming tasks - Simplification of complex routines - Introduction of hassle-free processes Please pro...

I'm on the look...JavaScript, and Solidity, who can take the reins in creating a brand-new cryptocurrency system. Ideal Skills and Experiences: - Proven expertise in popular programming languages especially Python, JavaScript, and Solidity. - Experience in cryptocurrency system design and development. - Understanding of blockchain technology and encryption protocols. Application Requirements: - A detailed description of your past cryptocurrency-related projects. This will help me understand your skill level and relevance to my project better. The goal is to create a reliable and secure cryptocurrency system that we intend to scale in the future. Your input and expertise will play a significant role towards realizing this ambitious project. Please include relevant work sampl...

I'm seeking a skilled designer to create a corporate product catalogue that will be utilized for increasing our brand awareness. My expectations for this project are: - Focus on designing an A4 sized multi-page catalogue - Include detailed information for fewer than 20 specific products - The design should resonate with our brand identity and aesthetics The ideal designer for this job should have a significant background in designing product catalogues and a solid understanding of how to effectively increase brand visibility. Proof of similar past work will be highly regarded. It's important for me to have this project completed as soon as possible. If you feel equipped to deliver a cutting-edge design within a short timeframe, I want to hear from you!

Amazon product research for building good store.

I'm seeking a seasoned professional with proven experience in product listing optimization on both Amazon and Etsy platforms. The target item is a beauty product. The scope of the project includes: - Analyzing existing listings and providing constructive feedback. - Following best practices to improve the listings’ ranking and visibility. - Creating effective and engaging product descriptions. Ideal skills for the job: • Extensive knowledge and experience of Amazon and Etsy’s product listing algorithms and SEO. • Specific experience optimizing beauty product listings. • Excellent written communication skills for creating compelling listings.

TECHNICAL DESCRIPTION: Project Title: Artificial Intelligence Platform for Lottery Analysis and Prediction (AI-LAP) Project Description: Develop a local and offline artificial intelligence platform, accessible via an API, specialized in the analysis, prediction, and generation of mathematical lottery closures. This platform should be capable of constantly learning and updating its knowledge from a vast database composed of websites about lotteries, books, mathematical algorithms, lottery combinations, daily lottery results, and videos. The project will utilize the most advanced AI technologies available in the market, which can be used freely and offline. Objectives: Development of a ChatGPT-like Interface: The platform must have an intuitive and functional user interface,...

Description: Seeking an experienced Shopify Add-On Developer to create a custom Add-On replicating the "Customize Now" button functionality from a specific website. Responsibilities include development, integration, and testing. Requirements: Proficiency in Shopify development Strong skills in HTML, CSS, and JavaScript Experience with Shopify Apps/Add-Ons Familiarity with responsive design and cross-browser compatibility Effective problem-solving and communication skills <a href="" target="_blank">LINK</a>

I need assistance with a specific aspect of my Shopify store - modifying product pages to integrate them with our inventory system. Objective: Modify the stock status display logic on the product page in Shopify to accurately reflect the availability of stock considering incoming stock transfers. Current Logic (Summary): Retrieve the current date and the date of the next incoming stock transfer. Calculate the difference in weeks between the current date and the next incoming date. Determine if the product is in stock based on the current inventory and incoming stock. Display appropriate messages based on the stock status. Proposed Modifications: Iterate through each incoming stock batch to collect the dates and quantities. Calculate the combined inventory conside...

I need a captivating website to promote my physical product. It should not just be a typical eCommerce website but have features that make it stand out. Please reach out to mattwill650 at gma!l c om for the project requirements.

We are using shutterstock images in wordpress website.. Need to rename their file names and optimize alt tags and descriptions for better seo ranking

BTC Seed Phrase Hardware Device Patent Search Project Description: Objective: Conduct a comprehensive patent search to verify the novelty of a new hardware device designed for recording and securely storing Bitcoin seed phrases. This search will ensure the device has not been previously patented or disclosed, facilitating confident development and potential patent application. Scope of Work: Patent Database Search: Utilize key databases (USPTO, EPO, WIPO) to identify relevant patents or applications in the USA involving cryptocurrency storage solutions and secure hardware devices. Analysis and Reporting: Analyze identified patents for relevance and prepare a report summarizing potential overlaps and offering recommendations for proceeding with patenting.

I need a highly functional job agency website. The platform should include: 1. Job Posting: Facilitate employers' abilities to list available job opportunities. 2. Resume Upload: Candidates should be able to upload their resumes for consideration. 3. Interview Scheduling: A system for scheduling interviews between the potential employers and candidates is necessary. some examples : This website must cater to the needs of both employers and job seekers. Highly skilled in web development, UX/UI, and coding, as well as a background in HR systems would make an applicant for this project highly desirable. This is a robust project that needs deep understanding of both sides of the job market. I look forward to seeing

A india-Based startup is looking for a full-time UI designer to help us manage ongoing projects for clients. This offer is for a 6 month period subject to renewal at the end of the contract. We are looking for designers familiar with <insert technology stack requirements> who are able to work at their own pace while meeting necessary deadlines.

...search of an experienced telemarketer that can help me sell digital products to individual consumers. The ideal candidate will have experience in: - Telesales, particularly of digital products for individual consumers. - Skill in predictive dialing software, to maximize contact possibilities and conversions. - Strong salesmanship, understanding of customer needs and the ability to articulate product value. The core requirement of this project is to enhance the efficiency of telesales with the aid of predictive dialing. Your role will involve directly interacting with potential customers and convincing them to purchase our digital products. Familiarity with consumer behavior and preferences will be an added advantage. This project requires a dedicated individual/s who are resu...

I require a proficient copywriter to translate English business documents into Indonesian. Below are the key aspects of the project. 1. Scope of Work: - The document consists of 500-1000 words. - The document's nature is business-oriented, so a keen understanding of business terms in both languages is required. 2. Ideal Profile: - Proficient in...Profile: - Proficient in English and Indonesian languages. - Experience in business copywriting. - Capable of adapting the tone, style and context of the original text to the translated version. 3. The goal: - Ensure the translated document aligns with the original intent and drives the key sales conversion message. If you have the skill set and experience that matches the above description, feel free ...

I'm seeking a seasoned logo designer who can create a vintage style logo for my brand. Your expertise and experience with vintage design and branding are essential. Key requirements for this project: - Proficiency in vintage...Proficiency in vintage style logo design. - Ability to incorporate earth tones effectively. - Proof of similar previous work demonstrating your vintage design skills. - Ability to understand my brand and apply it to the logo design. Applicants who can demonstrate their experience in earth tones vintage logo design are favorable for this job. This is an opportunity to design something unique and creative that will get noticed. Please provide a brief description of your previous work experience aligning with this project. I'm looking forward ...

APP event specs Project Title: End-toEnd Event lifecycle management and automated Application Deployment: Mobile, Tablet, Laptop The application will help simplify all the steps for building an event, the application has the following functionality Description: I need a UI/UX (User Interface/User Experience) design expert to help me create an ultra-smooth web or mobile interface for event creation. The goal is to minimize friction for organizers and provide a highly efficient process. The application build in appsheet an integrated with appscrit and google gemini, will provide intuitive user interface that first allow the user to provide the inputs on the event, including the objective, industry, and narrative, In the next screen the user will be proposed with a short list of...

...polylang b) Theme: Elessi Theme ChildVersion: 1.0 2) My Requirements a) Modify Product Page style Goal: Simplify the product page for easier user navigation and operation. Reference: Click on the tab content within the red box to display the corresponding detailed content. Click again to exit the detailed content and return to the main product page interface. Current Situation: shows the current product page information on my website. Each tab content needs to be manually expanded, and the content is very long. Users need to scroll to the bottom to view it all. To view other tabs, users need to scroll up for a long time. b) Optimize Product Information Layout on Two Pages Problem: The product information layout on the two pages in is not ali...