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...with 1 M followers needs better content that can only be developed using Ai programtic prompt engineering. My team needs a competitive, skilled and experienced AI leader / reporter to lead the way in identifying & creating stories using ai. Getting content ideas and relevent stories by monitoring and analyzing social media data across various platforms and content sources including from local Facebook pages, Twitter, Tiktok, Web, Linked in and Chat gpt. The ideal candidate should be able to leverage AI tools to generate comprehensive story targets from deep analisis about what our audience demographic wants and loves, what is relevant to them, and investigate stories across a range of topics that the audience wants including political news, celebrity gossip, public ...

I am urgently looking for a skilled programmer to make a minor edit to my existing cab driving service code and upload it to my Google Play account. The project is time sensitive, so I'll need the selected freelancer to begin work immediately and complete it as soon as possible. The specific edit needed is currently unknown, but may involve UI/UX enhancement, bug fixing, or feature enhancement. Ideal skills and experience for this job include: - Proficiency in coding for Android - Experience with cab driving service apps - Strong problem-solving abilities - Ability to work quickly and deliver quality results. Please only bid on this project if you are confident in your ability to meet the urgent deadline.

...requirements include: - Professional video editing, focusing on a fast-paced style that is engaging and high-energy. - Incorporation of specific design elements such as split screens, color grading, and sound effects to enhance the gaming experience. Skills and Experience Required: - Extensive experience in video editing, particularly for the gaming industry. - A creative eye for fast-paced, engaging content. - Proficiency in using advanced editing tools and techniques. - Ability to incorporate specified design elements like split screens, color grading and sound effects in an intriguing way. - Familiarity with Call of Duty gaming sequences would be a great advantage. Your role will be to bring life to gameplay and create a captivating ex...

I'm looking for experienced sales executives who can help increase the sales of our business services at trade shows. Key responsibilities: - Engage with potential leads and convert them into customers - Understand our business services and effectively communicate their ...potential leads and convert them into customers - Understand our business services and effectively communicate their value proposition - Achieve and exceed sales targets Ideal skills and experience: - Proven track record in sales, particularly at trade shows - Excellent communication and interpersonal skills - Strong understanding of B2B sales and business services - Ability to work under pressure and meet targets If you have the experience and skills to help us increase sales at trade shows, please submit...

I am looking for a freelancer who is an experienced Dynare mod file expert. I specifically need someone who can help me with the creation of an advanced, stochastic model for research experimentation. Ideal Skills and Experience: - Proficiency in Dynare: The ideal candidate should have a strong background in using Dynare for economic research and be able to construct advanced models using the software. - Econometrics and Stochastic Modeling: A deep understanding of econometrics and stochastic modeling is essential to accurately create the required model. - Ability to work with limited guidance: I will provide the necessary data and context for the project, but I need someone who can independently develop the model to meet the researc...

I'm in need of a creative graphic designer who can help me with designing materials for my product launch and portfolio showcase. Key Responsibilities: - Design a brand new website to promote my product/service - Design print materials to showcase my portfolio Ideal Skills and Experience: - Proficient in website and print design - Previous experience in promoting products/services - A portfolio showcasing previous design work - Understanding of consumer-focused design If this sounds like a project you'd excel at, please submit your bid along with relevant examples of your work. Ideally person should be able to work in illustrator understands that concepts of pixel base and vector base .. Has great knowledge of resolution adjustments. , 2 d d...

We are looking for a talented and passionate freelancer to join our team in Bali and take charge of growing our social media presence organically on Twitter and Instagram Responsibilities: 1. Develop and implement effective strategies to increase followers, engagement, and brand awareness on Twitter and Instagram. 2. Create and curate compelling content that resonates with our target audience. 3. Engage with followers, respond to comments and messages, and foster a positive community atmosphere. 4. Analyze social media performance using analytics tools and adjust strategies accordingly to optimize results. 5. Stay up-to-date with social media trends, best practices, and platform algorithms to ensure maximum impact. Requirements: 1. Proven experience in grow...

I am looking for a skilled and versatile social media content creator who can work across various platforms including Instagram, Facebook, Twitter, Youtube, and Tiktok. The ideal candidate should be able to create engaging content in the form of images, videos, and written posts. Their mission is to design, develop, manufacture and distribute innovative beauty, healthcare and lifestyle product ranges and to be dedicated to their customers and the needs and development of their businesses. They have a great opportunity for a Social Media Manager / Content Creator to join their marketing and design team. Job Role: We are seeking a Social Media Manager / Content Creator to lead our beauty/healthcare and lifestyle retail brands' digital presence ...

I am looking for an Excel expert who can set up automation for specific tasks and create custom formulas based on my requirements. Key Requirements: - Automation of specific tasks: I need to reduce manual work and save time by automating repetitive tasks. - Custom formulas: I need new formulas developed to perform calculations and analysis that are not covered by Excel's standard functionality. Autocalculation Trigger: - I want the autocalculation to be triggered every time the Row is highlighted with sold green color. I have ten different columns with hundred of rows with specific beginning text "spect". When user fills a background color assume its solid green on a cell of a particular column...

...tracking systems - Proficiency in document management systems - Experience with MySQL - Openness to possible system integration in the future. A successful product will be user-friendly and assist in making work order management more efficient. My Requirements Are: I need a mobile app written, the mobile app is to be in both Android and IOS and able to be put in the App Store and Play Store without issues under my developer account, meaning I have full rights to apps and source code. The app would come under the category of Field Service Management or Work Order Management. The concept is simple but I am looking for great, clean design and functionality. I have the server for the database to be used and will obtain firebase, map AP...

I want the answer to the question "What are the two ancient civilizations that have the earliest philosophical texts / records that are still in existence?". I would think that would be a basic, fundamental question that anyone who has studied the history of philosophy or had a degree in Philosophy would know and easily locate. The texts of philosophy can be that from a single philosopher or from a group of philosophers and can be of primary source or of secondary source. You don't need to write out an essay / article on that topic, you can just provide me with basic information, including: 1. The names of the two ancient civilizations. 2. The philosophy of each civilization. 3. The philosophers of each ancient civi...

Hello? I will meet the requirements of the project and deliver within the deadline. Thank you.

I'm seeking a graphic designer with experience in minimalist logo design to create an engaging logo for my over 50's Leisure Lifestyle Community, "Bowen Palms Village". Key Requirements: • Great understanding and application of minimalist design. • Previous work in the retirement industry is essential. • Incorporation of our village name into the logo. Skills & Experience: • Proven portfolio of minimalist logo designs. • Knowledge in health & wellness branding. • Creative thinking and ability to interpret briefs successfully.

I'm seeking a professional writer who can provide a formal and professional CV tailored for the technology industry. The CV should: - Accentuate my technical skills and work experience predominantly. - Demonstrate a comprehensive understanding of the ever-evolving technology industry, using appropriate terminology. - Portray a polished, professional image through excellent grammar and punctuation. Ideal skills for this job include: - An in-depth understanding of technology-related job requirements and industry standards. - A knack for portraying technical skills and experience in an engaging, professional manner. - Experience in creating formal and professional CVs for tech industry professionals. Please incorporate your understanding of ...

I'm seeking a well-experienced researcher and writer who has a deep understanding in the area of racehorse ethics. For this project, you should be able to deliver an extensive document that is 8 pages long. Key areas the paper should focus on include: - Medical Procedures: Discuss ways to improve or maintain ethical standards in racehorse healthcare systems. - Training and Race Day Treatment: Evaluate existing ethical considerations in training programs and race day treatment. - Common Care: Detail standard care practices and propose enhancements that consider the horse's well being from an ethical standpoint. Previous experience in equine care, animal ethics, and veterinary sciences would be advantageous. Familiarity with academic research and refer...

I'm in need of an expert in PowerPoint to overhaul my existing presentation. Here's what I need: - Design Improvements: I'm after a style that is more creative/innovative to engage my audience better. If you have a knack for fresh, out-of-the-box design approaches, you're a great fit for this aspect of the job. - Formatting Fixes: I'm having trouble with the use of images and graphics. Can't seem to make them look cohesive and integrated well on the slides. If you have a strong skill set in visual editing and incorporating images seamlessly into slide designs, you'd be perfect for this. An ideal bidder should have a robust portfolio of PowerPoint designs and a sharp eye for visual formatting...

I have developed a website along with a product management tool that allows customers to post their inventories on my website with the added benefits of using my inventory management tool. I need to reach Spanish speaking audience in Mexico (national reach). I would like to hire someone who can help us launch the website/system, increase traffic for people looking for used heavy machinery and reach out to potential sellers to advertise on the site. My team is focused on the system development part and we have nothing on the marketing side. No social media, no emails, nothing. At first I would like someone to take a look at what we have, make suggestions and develop a plan of action for the short term. Ha...

Looking for an experienced architect who can provide detailed drafts to be used for a building permit application. While the specific type of drawings needed has not been solidly determined, it potentially includes floor plans, elevations and sections. Ideal Candidate: - Has experience in creating comprehensive, detailed architectural drafts that meet building codes and standards. - Can demonstrate proficiency via past work and detailed project proposals. - Understands the importance of accuracy, attention to detail, and prompt communication. Please apply only if you can provide the necessary documents for a building permit application, and ensure compliance with all local codes and regulations. Your portfolio and project proposal will be key factors in our sel...

I'm in need of a talented music producer with a specialization in Pop genre. My project requires specific elements from my dad's samples such as Melody and Rhythm to be incorporated. It's crucial for the successful candidate to: - Understand and reproduce the unique feel of the provided samples. - Creatively incorporate the melody and rhythm into a pop song. - Have a knack for transforming ordinary samples into a high-quality music production. - Provide the completed project as soon as possible. Ideally, you have a background in music production, specifically in the Pop genre, and have a portfolio highlighting your previous works. You should be able to work efficiently and meet deadlines. Your creativity, unique style...

My dad is a very good singer/song writer. He made a new song recorded with guitar. We looking for a producer that can add instrumentale to this song and maybe adjust it a bit. Song is cover of a Spanish song but my dad made dutch and English version. So we need producer with alot of experience.

I am in urgent need for a Wordpress website for my hair oil business. I am looking for an expert who can create an e-commerce website for my hair oil business in 3 days. The website should be professional, user-friendly and optimized for mobile. Key Requirements: - E-commerce capabilities - Payment gateway integration - User-friendly design - Mobile optimization - Fast turnaround time Ideal Skills: - Proficiency in Wordpress - Experience in creating e-commerce websites - Strong design sense for user-friendly interface - Responsive design experience It is crucial that the freelancer has the ability to meet the 3-day deadline. Please provide samples of your previous work and expected timeline for the completion of this project in your bid.

Must be a Smart person with great communication skills over phone. Must be good with computers. Should be able to think and handle the work on their own without too much supervision. Experience with a home renovation/ Construction company will be a plus. Work includes Attend incoming calls, send welcome message Setup meetings Send the price estimates Follow up with customers after giving price Research on various topics as needed Other admin work as needed Working on Eastern Standard Time (New York, Toronto) Paid monthly up to $200 per month plus $50 bonus for each deal closed. Start ASAP

...developer in India. I need an app built coded and designed. It will need to be linked with Facebook sign ups, QR codes, a link with and also Skyscanner. I want a full quote for the whole project. I will send a more detailed job description once I have read some developers profiles and seen examples of your work. I will also require the names and numbers of ten company’s I can contact to use as a reference for your previous works. These are some basic designs I have had done in the past. I need this project to commence ASAP. I will insist on flying to India to meet candidates in person, discuss the project and select the correct developer for my project. If you're...

I am currently seeking professional assistance for an urgent remodeling of my kitchen, bathroom, and living room. Key tasks: - Transforming the design and layout of these areas in a practical and aesthetic manner - Selecting and installing new pieces (furniture, appliances, fittings, etc.) Ideal freelancer: - Skilled at interior design, construction, and project management - Able to work under tight timelines - Experienced in whole-house remodels - Great communicator, ready to discuss ideas and concerns - Prices must be reasonable and negotiable, as budget details are yet to be specified. Please provide evidence of previous remodeling projects you have completed, demonstrating your capability to deliver quality work on time. Let's transform my liv...

- Accept alerts from any Tradingview indicator - Instantaneously send these alerts to my Mexc futures account via webhook Having strong familiarity and experience with Tradingview, webhooks, and the Mexc futures platform is ideal for this job. Also, having a background in trading, particularly with futures, would be a great asset.

Are you a skilled technical writer in IT, medical science, computer science, accounting, finance, management, or dissertation writing? We're looking for talented individuals to join our team! ? Role: Technical Writer ? Expertise: IT, Medical Science, Computer Science, Accounting, Finance, Management, Dissertation ? Deadline-Driven: Must meet deadlines consistently ? Long-Term Opportunity: Exciting projects await! If you're passionate about crafting clear and concise technical content and thrive in a deadline-oriented environment, we want to hear from you! Let's create impactful content together! Only need freelancers from Asia.

I need daily content creation support. I run popular events, web site and Facebook sites Wellington live, ExploreLocalNZ and South Proud kiwi, which need a writer, videography expert that can create video, infographic and written content tyat sells a story, engages audiences that we can sell to and monitise. Key Responsibilities: -Recieving voice files, converting them to text, putting the text into a shared doc/queue that the writer can finish, then you publish on word press, add images, ai images, video, info graphics to the story ready to be published. -Researching relevent articles for our audiences, writing engaging articles and creating "snack video" and headlines that are so sharp, edgy and engageing that the perso...

I'm seeking a skilled graphic designer to create templates for Facebook, Instagram, and real estate flyers. The scope includes designing social media posts that meet standard platform sizes, as well as 8.5 x 11-inch flyers. The ideal freelancer: - Understands social media trends and flyer design - Has experience in Canva or similar design tools - Can ensure the branding remains consistent across all templates In your proposal, please include examples of social media templates and flyer designs you've previously worked on.

I am in need of a skilled individual who can assist me in synchronizing my product data between TorgSoft (inventory management system) and my WordPress CMS based online store. The synchronization needs to include product inventory, price and order information. Key Responsibilities: - Implement real-time synchronization between TorgSoft and WordPress - Sync product name, description, SKU, price, stock quantity, image, size, color, brand, and material - Ensure smooth and efficient data flow and update Ideal Skills and Experience: - Proficient in TorgSoft and WordPress - Experience in product data synchronization - Familiarity with managing online stores - Excellent communication and problem-solving skills - Ability to work efficiently and meet deadlines The successful...

I am in the process of rebranding my business, and we have changed our website URL from to a new domain, avendor.com. I have already updated the website content and design to reflect the new URL. I am looking for a Google Merchant Center expert to help me update my Merchant Center account with the new website URL. Specifically, I need assistance with verifying and claiming the new URL in Google Merchant Center. Although I have maintained an online presence for some time, I am not sure if all my product listings and details are currently up to date on the old URL. It would be a great help if the freelancer can also check and update the product listings. The ideal candidate for this project should have: - Proven...

I'm looking for a talented landscape designer to create innovative and functional spaces in both commercial areas and public parks. We need designs made for rubber surfacing parks. We are looking to send you old designs and have you use your imagination to make some new areas. Space designs, fun color and shape designs, canadian branded designs, play court designs with logos etc... Key Responsibilities: - Design commercial spaces and public parks to be aesthetically pleasing and functional. - Incorporate safety features, such as rubber surfacing designs for playgrounds. - Design outdoor gym rubber surfaces that cater to all ages. - Develop creative playgrounds that encourage active play and imagination. Ideal Skills: - Proven experience in landscape design, particularly in ...

...The core task is activating photoinitiators in UV ink without utilizing any UV light. We have a month to complete this mission. Our primary expectation after activating the photoinitiators is to solidify the ink. Key Deliverables: - A proven innovative method to catalyze photoinitiators present in UV ink without the need for UV light exposure - Repeated successful attempts to solidify the UV ink after photoinitiators activation - Safe disposal recommendations for the solidified waste UV ink Ideal Skills & Experience: - Proficient background in Chemistry - Previous experience in a similar project handling UV ink or fluorescence - History of innovative problem solving - Excellent time management to meet project deadline Kindly note, the activated UV ink...

I am currently working with a catalog saved in the Organizer 11 software. I aim to upgrade this to the latest edition, Organizer 2022. Tasks: • Remote access to perform catalog conversion • Required to convert Organizer 11 catalog to Organizer 2022 For this project, the ideal freelancer should have: • Proven experience with relevant software i.e. Organizer 11 and Organizer 2022 • Strong technical skills, to effectively work remotely • Efficient problem-solving abilities, to facilitate a smooth conversion process Please bid only if you can meet these requirements. Thank you.

...in need of a 15-second, 2D animated ad for Instagram. The ultimate goal is to boost product sales. To effectively achieve this, the animation should be centered around showcasing the features of our product, making it compelling and desirable to the potential customer. Key Requirements: - Use 2D animation style. - Animation focus: Product features demonstration. - High quality, professional work is required. - Proven experience in creating successful marketing animations is essential. Ideal Skills for the Job: - Expertise in 2D animation. - Proficient with software like Adobe After Effects, Animate CC, or similar. - Strong understanding of storyboarding & concept visualization. - Excellent eye for detail and creativity. Please apply if you meet these requirements...

Overview: We are seeking a Merchant Acquisition Strategy Expert with a proven track record of developing successful strategies for market identification, product development, and pricing in challenging environments. This role requires a strategic thinker who can navigate complex market landscapes and drive our merchant acquisition efforts to new heights. Key Responsibilities: Strategy Development: Craft a comprehensive strategy for merchant acquisition, focusing on identifying potential markets, developing tailored products, and competitive pricing strategies. Market Identification: Outline methodologies for identifying promising markets without the need for extensive market research, leveraging industry insights and competitive analysis. Product Devel...

I am urgently in need of a freelancer to help with my personal tax return. I would like you to take care of all the necessary calculations, paperwork and ensure that I am compliant with all relevant tax laws. In order to apply for this project, you should have: - Proven experience in personal tax return filing - Good knowledge of tax laws and regulations - Ability to work efficiently and meet strict deadlines Given that I need this completed ASAP, please only apply if you are able to start working on this project immediately. Thank you. Here's the video: I want to make it clear that pay hinges on your ability to get me a refund using the process described in the video so do not expect any pay until the expect...

Project Overview: We aim to develop a comprehensive solution comprising both frontend and backend components. The backend will consist of APIs to handle event generation and management, while the frontend will include a GUI for easy interaction with the system. Proposed Solution: Backend Development: Using Flask, we will create APIs to handle event generation, storage, and retrieval. This includes integrating additional event modules and modifying the faker_events program to meet the new requirements. Frontend Development: Leveraging React, we will design and implement a user-friendly GUI. The GUI will allow users to select the type and number of events to generate, choose the destination folder for event storage, and simultaneously generate multiple types o...

I'm seeking a highly experienced freelancer with a deep understanding of Microsoft Project Plan creation. Large scale project planning skills are necessary to meet my immediate requirement. Key tasks involve: - Penning a detailed project plan given the scant specifics. This may require impressive creativity and initiative. - Rapid execution is crucial - I require the plan as soon as possible. The ideal candidate should be an expert in project management with a knack for task assignment, risk management, contingency planning, and communication strategy. A solid background in project planning using Microsoft Project tools is a requisite. The more experienced, the better. Please do not hesitate to ask any clarifying questions ...

Hello,I am reaching out in search of a skilled freelance web developer/designer who can help bring my vision to life for a new website. The primary purpose of this site is to showcase my photography work, serving as a digital portfolio for my photography business. I aim to present my photos in a visually compelling and organized manner to attract potential clients and addition to the portfolio aspect, I am looking to incorporate a booking system within the website. This feature should allow clients to view my availability and book photography sessions directly through the site, streamlining the process for both of us. Key features I’m looking for include: -A clean, visually appealing design that complements my photograph...

I am in need of a graduate level writer with a keen understanding in Business. The task involves creating a detailed literature review and an outline. Ideal Skills: - Strong background in Business - Graduate-level writing experience - Proficient in academic writing - Ability to create a well-structured literature review The literature review and outline should be well-researched, clearly written, and organized in a way that effectively communicates the key points of each source. It's important that the writer is able to summarize and synthesize information from a variety of sources in a coherent and professional manner. The final deliverable should include between 10-20 sources, and adhere to the highest academic ...

I am seeking a talented bilingual SEO content writer who is fluent in both Dutch and English for my website. The aim of this project is to generate leads and sales. Your duties will include: - Writing attention-grabbing content encompassing our company's history. - Crafting engaging product/service descriptions to boost our sales. - Keeping our audience informed with industry-relevant news. The ideal candidate should have a strong grasp of using SEO principles to produce content that maximises the visibility of our website. Previous experience in similar projects will be advantageous. Your knowledge of Dutch and English should be extensive and your writing skills should be of a high standard. I look forward to working with a freel...

I need a top-notch visual graphics artist who can help create an engaging video for my clinic, "ADVANCE ENT CENTER." This video will play on a portrait TV within the clinic, illustrating several symptoms and their possible remedies. Symptoms include: - Ear pain - Nasal congestion - Sore throat - Headache - Itching The successful freelancer for this job should have a proven track record in creating graphic videos, preferably in the medical field. They need to be able to deliver a clear, concise, and visually appealing product within an aggressive timeline—within 5 days to be exact. The finished product should not only be informative but also engaging enough to hold viewers' attention. Your expertise in t...

I am looking for an experienced marketer who can help optimize our conversion rates through Facebook and Instagram ads. The goal is to reach professionals aged 25-54 and turn their visits into leads and sales more effectively. Key Requirements: - Proven experience with performance marketing, particularly with Facebook and Instagram Ads - Ability to design and implement strategies tailored to achieve higher conversion rates - Understanding of target audience and ability to craft ad content that resonates with professionals in the age group 25-54 Your proposal should include suggestions on how you plan to analyze and improve our current conversion rates through Facebook and Instagram. Please provide examples of previous work that demonstrates your ability to meet these...

I am in need of a graphic designer to create a captivating, elegant brochure for my hotel, specifically tailored to leisure travelers. Within the brochure, the prime focus will be on our amenities and facilities, aiming to entice and appeal to our target demographic. The look should be upscale, yet engaging, enticing holiday-goers to book, stray, and enjoy the facilities provided. Key requirements for the job: - Proficiency in graphic design, with a knack for an elegant, sophisticated style - Experience in marketing or designing for the hospitality industry is a great advantage. - An understanding of what appeals to leisure travelers - Ability to highlight and promote hotel amenities and facilities effectively in the design This is an ...

I currently have Flash content on my website that needs to be replaced with either mp4 or animated gif. The primary purpose of this content is to showcase my project on the website. The project needs to be completed within 2 weeks. Key Requirements: - Convert existing Flash content to HTML5 - Create mp4 or animated gif alternative - Implement the new content onto the website Ideal Skills: - Proficiency in HTML5, mp4 and animated gif creation - Experience in replacing Flash content - Ability to meet tight deadlines and deliver high-quality work

As a client seeking a seasoned developer, I am eager to bring my project to life. Skills and Experience: - A solid grasp of JavaScript is critical. - Skilled in WebGL and 3D modeling. - Past experience with shader programming. Project Objectives: - Developing interactive 3D animations is a core function of this role. - Creating a virtual reality experience is another crucial goal. - Implementing real-time rendering techniques will be required. Desired Interactivity Level: - The project calls for complex interactivity, including physics simulations and dynamic behaviors. I look forward to working with a developer who can meet these requirements and make my vision a reality.

I'm looking for a proficient content writer who can cover a specialized range of topics within core finance. The primary areas of focus will be Venture Capital, the fundraising process, Accounting Standards, and valuations. The content should be built around providing comprehensive insights for an audience of intermediate-level investors. I want the tone to be professional and formal, embodying thoroughness and precision. Ideal Candidate: - Robust understanding of core finance topics - Portfolio showcasing previous work in finance writing - Ability to break down complex financial terms and processes - Exceptional writing skills in a professional tone. Looking for 10-15 such articles. Topics will be provided. Pls quote your budget for 10 artic...

write me an article on 100 way to earn through side hustle

Sure, here's a sample project description for selling AI-generated images:** Are you looking for unique and captivating images to enhance your projects? Look no further! We specialize in providing high-quality, AI-generated images that are perfect for a wide range of applications, including websites, social media posts, marketing materials, presentations, and more. **What We Offer:** - **Unlimited Creativity:** Our AI-powered image generation technology allows us to create an endless variety of stunning visuals in various styles, themes, and colors. Whether you need abstract backgrounds, realistic landscapes, or whimsical illustrations, we've got you covered. - **Customization Options:** We understand that every project is unique, which is why we offer customi...

Looking for a seasoned grant writer versed in the area of social services. Our non-profit organization primarily serves families and we are seeking funding through a non-profit grant. Key responsibilities • Develop a comprehensive grant application for our non-profit • Focus the application around our main service area, which is serving families Ideal Profile • Proven expertise in non-profit grant writing • Background in social services is a plus • Past work with family-oriented projects is considered a big advantage